CELEBRITY SALIN
GAMIT FESTIVAL…FIRST OF ITS
KIND
With the successful
Hindi Kita Malimot (Kantang-Kanta,
Pelikulang-Pelikula) concert, the
Film Academy of the Philippines prepares
for
the second in a series of events and
projects to highlight this year’s
celebration of the academy’s
silver anniversary. This is the first
ever Celebrity Salin-Gamit Festival.
The project will literally
involve a handing over of treasured
possessions in a fair to be held from
April 25 to May 19 this year at the
spacious third level of the Ali Mall
at the Araneta Center in Cubao, Quezon
City.
According to the project’s
press kit, the festival is a takeoff
from
the Filipino family tradition of pamana
or inheritance in which a certain
valued object or thing is turned over
to someone who is expected to cherish
it for the sake of memory and/or love.
The idea of Salin-Gamit
is a bigger and more organized way
of this handing-over practice in which
celebrities will be asked to donate
a certain object or possession associated
with any of their past achievements
and accomplishments in the field of
entertainment. These will be sold
or auctioned during the festival.
The celebrities, deceased
or living, may come from the film
and theater world, the arts, literature,
journalism, and fashion.
The festival has two
main objectives: to keep the achievements
of outstanding Filipino movie personalities
alive in th memory of the present
and coming generations; and to encourage
Filipinos to collect valued objects
related to Philippine cinema in line
with the campaign to nurture national
pride.
Proceeds from the sale
or auctions as well as other activities
of the festival will be used to finance
the projects of the FAP, as well as
the various member guilds under its
umbrella.
The festival is assured
of endorsement and support of various
government and private agencies.
Every day for the duration
of the 25-day-long festival, fans
and guests will enjoy non-stop shopping
and entertainment from 10 a.m. to
8 p.m.
An entrance fee of only
P25 will be charged though students
will be granted discounts or lower
fees. Inside the third level venue,
the public will be treated to various
featured activities, events and exhibits.
Movie stars and personalities will
grace the venue on an alternating
schedule to meet and be with their
fans.
But best of all, movie
fans can buy the many items used as
props or costumes in the various movies
they have seen through the years.
In return, the buyer will receive
a special certificate from the Academy
attesting to the authenticity of the
items.
Sponsored by Hewlett
Packard, the first Celebrity Salin-Gamit
Festival is designed to establish
the foundation for what could be an
annual event that will surely prove
to be a treat for local movie fans.